Earlier this week my Instagram feed was filled with videos of elite athletes trying – and flopping catastrophically – at sports endeavors outside their usual field. The posts were accompanied by the hashtag #PlayNew. There was even a Nike commercial played during the televised USATF Golden Games at Mt. Sac on NBC that celebrated the humbling, messy, silly, crazy, all-in approach to trying something completely new.
One of the stand-out commercials of Super Bowl LV was Oatly CEO Toni Peterssonchanting, “Wow, wow, no cow” in a field of grain. It pretty much summed up the runaway dairy alternative brand — unconventional, non-flashy but with a widely appealing aesthetic, and grounded in authentically out-there plant-based quirkiness.
Performance is a combination of factors — preparation, conditions, physical readiness, and mindset. The work you put in on the pavement, in the weight room, on the road, or on mat fuels the output in competition.
Telomeres – the specialized protein at the end of linear chromosomes – protect important genetic information. These essential human cell parts affecthow our cells age — representing our biological age. This biological age is influenced by heredity and a number of different activity-choices from our exercise and sleep to what we eat.
Stretching is the unsung hero of the body’s resilience and mobility. A long day of working, sitting, driving, quarantining, the list goes on — can put a lot of strain on your body. (more…)
Plant-powered cuisine is really having a moment. Last year at CES, I was delightedly lined up for my second (or maybe third) Impossible Foods pork sandwich, amazed at the scintillating juiciness and real-life texture and flavor. I couldn’t wait to see them in the main grocery and food chains! Now every commercial and digital ad is a popular fast-food joint launching a new plant-based alternative to a classic.
How can you become a new person through building your “psychological immune system? The secret lies in evolution. And, we’re far more capable than we know in training our brains to stay the course and manage stress.
A good pair of running shoes is like a dream, accompanying you along each mile, and in many ways, making those miles easier and more comfortable. But even the most perfect running shoes have a shelf life. For avid runners, that shelf life is even shorter than the mainstream fitness enthusiast. Running experts say shoes should be replaced every300 to 500 miles, depending on height, weight, gait, and level of cardio intensity.
For the past 70 odd years, retirement plans have consisted of a mix of 401(k) and IRAs, and perhaps some financial investments. However, as people are living longer and retiring later, there are more active earth-side years to be accounted for. Quality of life has become its own wealth component — the ability to move […]
It is time to rethink plants. The word “plants” triggers childhood memories of broccoli left on the plate with the threat of no dessert. “Peas” makes people wrinkle their nose. And carrots taste like “dirt.” Beyond the traditional table-fare of our youth is a rainbow of possibility. The plant category encompasses more, including grains, nuts, […]
It is easy to forget that we are living, breathing organisms – albeit, highly evolved ones – with intrinsic ties to the Earth and organic matter. The 21st-century brain is overstimulated by constant topics and multitasking requirements, keeping it in a constant state of processing, perception, and fight-or-flight reactivity. Technology, growing population density, and the […]
What if cities were made for people? What if cities helped us to live longer? What if we saw a drop in respiratory disease because we stopped driving as much and we lived longer? Imagine cities without millions of cars on the roadways. Build Cities for Bikes, Buses, and Feet—Not Cars, posted on Wired, really […]
